With our clients we engage in a number of efforts around maximizing the value of Social Networking. The vast majority of questions are centered on using Facebook to grow their business. There are many strategies from simply setting up a Company page, to acquiring new “Like’s”, to advertising and promotion.
The truth is that most Facebook Company pages are vastly underutilized. Virtue.com has created a great new tool that estimates the value of your page. While this is just an estimate from one site on one part of your Social Media strategy, we feel that this is a good start to understanding your Social Currency.
Posted by Adam Proehl 
